TARGETING WITH HOMETOWN HUB
Advertisers can put their brand on specific Xfinity Hometown Hub pages to align their brands with specific cities.
With this mix of local advertising and advertising by content, Hometown Hub gives Xfinity On Demand customers direct access to curated content about their favorite cities. By speaking “Hometown Hub” plus a city name into their X1 voice remotes, video on demand viewers are taken to a unique page with TV shows, movies, short films, sports, consumer information, and other content all relating to that city.
You have the opportunity to showcase your brand by sponsoring a Hometown Hub page. A Hometown Hub sponsorship includes:
- A custom co-branded message on commercials promoting the Hometown Hub
- Your content included on the Hometown Hub with prominent promotional placement
- Campaign reporting, with an Account Services representative to walk you through your results
- Alignment with the pride in your city among visitors and locals